About

Onward is a brand storytelling and conversion agency.

Messaging is the killer of creativity.

It's the default for every brand's content — and every brand falls for its destructive, algorithmic charm. Their content dominates with messaging and ignores storytelling. No story means no connection. Just bragging, and telling their audience what they're doing wrong.

Here's what most brands miss, because it's counterintuitive: your audience isn't interested in your message. They're interested in your story. They're bombarded by messaging every time they scroll — and it's made it almost impossible to stand out in the virtual sea of sameness.

That's the opportunity. Research shows that stories which emotionally connect and move an audience, even for a moment, seal them in memory long after — and make people far more likely to share and save what moved them. Because they connected with it.

It's because of a Sanskrit concept called kama muta - a sudden feeling of warmth, love or unity.

"Touch the heart, and the mind will open." - Robert McKee

Onward creates visual stories that connect. We get to the heart of your brand.

Not every brand gets to work with Onward.
But the ones that do have stories worth telling.

Services

What Onward does

Two services. One outcome. Show people why your brand matters, then turn that attention into customers.

ONWARD LENS

Video is how you make people feel something, and feeling is what they remember. We craft visual stories that reach your audience emotionally, so instead of being one more brand pushing a message no one asked for, you become the one they actually connect with — and the one they don't forget.

ONWARD BUILD

If video is what gets you attention, email is what turns that attention into trust. It's the one place you can reach people without asking a platform's permission — the only virtual real estate you actually own, and it's badly underrated and underused. We help you turn that attention into something lasting, and that trust into paying customers.

ONWARD LENS

Video is how you make people feel something, and feeling is what they remember. We craft visual stories that reach your audience emotionally, so instead of being one more brand pushing a message no one asked for, you become the one they actually connect with — and the one they don't forget.

ONWARD BUILD

If video is what gets you attention, email is what turns that attention into trust. It's the one place you can reach people without asking a platform's permission — the only virtual real estate you actually own, and it's badly underrated and underused. We help you turn that attention into something lasting, and that trust into paying customers.

FAQs

Answering your questions

Answering your questions

Have a question I haven't answered? Send me a message.

Have a question I haven't answered? Send me a message.

What does Onward do?

We make brand storytelling videos that connect people to your brand, and we run the email marketing that turns that connection into paying customers.

What kind of videos do you make?

Short-form video made for social, built around your brand's story. Some are led by the founder, some by the brand itself — what matters is that people feel something and remember you. We work out the right approach with you on a call.

Who is Onward for?

Brands with a real story and a reason to tell it. We don't take every client, and the first conversation is where we both find out whether it's a fit.

Do I need to be on camera?

Not always. Sometimes you are the story and sometimes the brand is, and we figure out which on a call. If you are on camera, most people are nervous at first and stop noticing it once we get talking.

Can you do email marketing without the video?

Yes. The two work well together, but you can opt for email marketing only.

What does it cost?

It depends on what you need. Tell us what you’re working on and we’ll talk through what fits.

How do we start?

Send a message and tell us what you’re building. If it’s a fit, we set up a call.

Contact

Get in touch

Tell us about your brand and what you’re trying to do. The more you share, the more useful our first conversation will be. We read every message and reply within two days.